67 percent of young people admit they always go to the same bars.

 

To launch Hei App, created to help people discover new places, Heineken turned the idea into a real experience.

 

We created the Heineken Single Night Bar. A four floor building where each floor was a different bar.

 

But there was one rule. You could only visit once.

 

The bar you loved the most was the one you would never experience again.

 

Because going to the same bar every night makes no sense.